My name’s Rubia, more commonly known as Rubi, and I’m a 20-year-old second-year Business and Marketing student at the University of Central Lancashire (UCLan). I want to share with you my experiences of taking up the many opportunities on offer at UCLan’s Lancashire School of Business and Enterprise.
I knew I loved business so I contacted UCLan and spoke to an academic, Peter Ashfield, who introduced me to their Business and Marketing course. I fell in love with the course in an instant. This course offered the perfect coverage of all types of business functions within the first year. After speaking to Peter, marketing seemed like a career that would encompass my growing creativity, highly mathematical mind and my interest in the developments within digital marketing. With plenty of interesting modules including one where I could design a website, I joined the course.
In my first year I had so much support from University tutors. These same tutors told me about other opportunities to get involved with because they knew I was a reliable student who could balance university life with personal life and achieve great results.
During the summer of my first year, I enhanced my CV by visiting the Careers Service at UCLan and went ahead and applied for as many marketing roles I could find on the University job finding service and other recruitment websites.
I applied to a summer internship with UCLan’s School of Nursing and after a successful (my first ever) interview – I got the job. I had secured myself a 10-week, full-time paid summer internship through the University. I worked with many senior nurses and researchers to produce a fully detailed marketing strategy (which was something I was about to study in my coming second year) to increase the awareness, engagement and use of ChatHealth.
During this internship I was also asked to design a logo for a separate project. I did this successfully and as a result my logo will now be used in every hospital in the UK.
After getting involved with so many projects over the summer my tutors were very happy with my ambition and introduced me to opportunities that I might benefit from – one of which was LaunchPad. LaunchPad is an exclusive two-year leadership development programme open to students from different Schools across the University, offering a select number of places per year to high-achieving students. The interview process was very long, consisting of a written application, psychometric tests, assessed group activities, a presentation, a five-minute pitch and an interview too. Again, I was fortunate they gave me a place on the programme. The chosen candidates then spent a residential weekend in Wales where we abseiled down slate mines and zip-wired into ice-cold water from 100ft in the air – it was truly an experience and a place where I have made life-long friends with similar goals and ambitions. I now spend two hours every fortnight on the LaunchPad programme where we listen to exclusive guest speakers, build on our leadership skills to access the best jobs in the market and much more. We also have the opportunity to go on an international trip at the end of the two years.
I also embarked on a trip to China with UCLan’s Journey to the East. I spent two weeks in two cities in the south of China, Xiamen and Chongqing. We had days jam-packed with sight-seeing and trying local cuisines like the famous Hotpot, we saw first-hand how local businesses operate and consumer behaviour; we even stayed at top-end hotels and were given our own free time to explore and shop. This journey was a once in a lifetime opportunity which I will forever be grateful for.
I have a passion for travel and exploring different traditions, cultures and food. As soon as I heard there was an opportunity through the University to travel to Vietnam I applied straight away. The internship is with UCLan’s partner Pagoda Projects, the trip includes all flights and accommodation costs, plus an internship in the sector of your choice – which you will be paid for undertaking. This was a no-brainer for me. I was able to get the internship and now I plan to travel to Vietnam in June for six weeks of experience, a wage and beautiful memories.
As my second year comes to an end, my plan is to take a year out for my placement year; I am pouring my efforts into finding a placement abroad – preferably Singapore. After this, I will be in my third year. I would like to pursue the digital marketing route, where I can grasp the ever-changing discipline to build experience with SEO, Google ranking, website production and social media marketing.
Because I’m a person who forgets things if I don’t write them down, I decided to use the skills I’ve developed in website production to produce a website for myself. I highlight my life growing up, my experiences over the past 18 months, my key achievements and future projects I have lined up. Keep a look out on my social media because I will be uploading vlogs about my journey to both China and Vietnam soon!
www.RubiaKhan.com IG: @_RubyKhan_
Experiences like those of Rubi represent the possibilities on offer through studying with the Lancashire School of Business and Enterprise. Be that in accounting and finance; business and management; marketing; economics; or tourism, hospitality and event management. The University of Central Lancashire is ready to help build your future with you.
For more information visit uclan.ac.uk/schools/business or get in touch with the Course Enquiries team: email@example.com or 01772 892400.